Software development 101

There are tons of different kinds of software engineers - front end, back end, full stack, database. Which one do you need? Here’s a handy breakdown of the different types of developers and their commonly used languages so you can understand what kind of talent you could need on your software development project.

Want to learn how to code but not sure where to start? This article breaks down how to get started with coding from a guide about code languages to the best way to learn them.

When should you use animation in your app? UX Planet breaks down three key uses of animation that can bring your application to life and delight your user.

There’s a lot of science involved in button placement. In this 2017 study, Steven Hoober observed where people tap their screens most frequently to inform more functional design. Create your app with thumbs in mind!

If you’re thinking of building an app for your business, it’s never too early to start thinking beyond your launch. Once your app is live, you’ll immediately begin marketing and growth initiatives.  Here are a few paid acquisition tools that can help narrow your focus and expand your reach:

Fanbytes is a platform that helps you launch an in-depth ad campaign via Snapchat influencers. The team’s average age is 21, so they know how to market to Gen Z.

App Samurai is a mobile advertising platform that focuses on video and acquisition campaigns. The platform helps you launch your campaign in a few easy steps: ddd your app, choose an ad type, determine your budget, and integrate a tracking tool to begin.

Liftoff is a mobile app advertising service that helps you create ads with targeted audiences in mind. Their approach is centered around users taking meaningful actions on your app.

Mopub is a Twitter company that helps mobile app publishers monetize their products and maximize ad revenue.